Deskripsi Pekerjaan
Are you a detail-oriented professional with a passion for driving business growth through strategic outreach? Reed Elsevier is looking for a dynamic Lead Generation Specialist to join our high-performing team in Iloilo. In this role, you will be the engine behind our key account campaigns, identifying high-value prospects and laying the foundation for successful business partnerships.
You will play a critical role in conducting deep-dive market research, qualifying potential clients, and building robust lead pipelines. If you thrive in a data-driven environment and enjoy the challenge of identifying untapped business opportunities, we want to hear from you. We offer a collaborative work environment, professional growth opportunities, and the chance to contribute to a global industry leader.
Tanggung Jawab
- Identify, research, and qualify potential leads to support key account campaigns.
- Utilize advanced search techniques and tools to build accurate prospect databases.
- Engage in outbound prospecting via email, LinkedIn, and other professional channels.
- Maintain and update lead data within the CRM system to ensure data integrity and track progress.
- Collaborate with the Sales team to refine target demographics and improve lead quality.
- Analyze campaign performance metrics and provide actionable insights for process optimization.
- Monitor industry trends and competitor activities to identify new market entry points.
Kualifikasi
- At least 2 years of experience in lead generation, sales development, or market research.
- Exceptional verbal and written communication skills in English.
- Proficiency in CRM software (e.g., Salesforce, HubSpot) and lead generation tools (e.g., Apollo, LinkedIn Sales Navigator).
- Strong analytical skills with a keen eye for detail and data accuracy.
- Ability to work independently and manage time effectively to meet campaign deadlines.
- Deep understanding of the sales funnel and B2B prospecting strategies.
- Bachelor's degree in Business, Marketing, Communications, or a related field.