Deskripsi Pekerjaan
Are you passionate about data-driven storytelling and shaping the future of digital finance? Monee, a leader in digital payments and financial services, is looking for a Market & Customer Insights Specialist to join our high-performing team for the MariBank project in Singapore. In this role, you will act as the voice of the customer, translating complex market data into actionable strategies that drive user acquisition, retention, and product innovation across Southeast Asia.
You will work at the intersection of business intelligence, marketing, and product development. By leveraging advanced analytics and customer feedback loops, you will help us maintain our competitive edge in a rapidly evolving fintech landscape. If you are a curious, analytical professional who thrives on uncovering the 'why' behind the numbers, we want to hear from you.
Tanggung Jawab
- Develop and execute comprehensive market research initiatives to identify growth opportunities in the digital banking sector.
- Analyze customer behavioral data to optimize user journeys and improve conversion rates across our digital platforms.
- Create regular insights reports for senior leadership, highlighting market trends, competitor activities, and customer sentiment.
- Conduct A/B testing and qualitative research (surveys, interviews, focus groups) to validate product hypotheses.
- Collaborate with cross-functional teams including Product, Marketing, and UX Design to implement data-backed improvements.
- Monitor and report on key performance indicators (KPIs) related to customer engagement and market share.
- Maintain a deep understanding of the regulatory and competitive landscape in the Singaporean financial services industry.
Kualifikasi
- Bachelor’s degree in Business, Economics, Statistics, Marketing, or a related quantitative field.
- 3+ years of experience in market research, consumer insights, or business intelligence, preferably within the fintech or banking industry.
- Strong proficiency in data visualization tools such as Tableau, PowerBI, or Looker.
- Experience with analytics platforms like Google Analytics, Mixpanel, or similar customer tracking tools.
- Proven ability to translate complex data sets into clear, executive-level presentations and strategic recommendations.
- Excellent communication skills with the ability to influence stakeholders at all levels.
- Strong problem-solving skills and a proactive, curious mindset.