Deskripsi Pekerjaan
Are you a dynamic marketing professional looking for your next challenge within a global technology leader? Westcon-Comstor is a premier value-added distributor (VAD) of category-leading unified communications, infrastructure, data center, and security solutions. As a vital part of the global Westcon Group, we bridge the gap between world-class technology vendors and innovative channel partners, empowering them to capture market share and drive exceptional growth.
We are actively seeking a talented and highly motivated Marketing Program Associate to join our team in Malaysia. In this pivotal role, you will be at the heart of our marketing engine, orchestrating targeted marketing programs and campaigns designed to accelerate demand generation and strengthen our vendor partnerships. You will have the unique opportunity to work alongside industry experts, manage exciting projects from conception to completion, and make a tangible impact on the company's strategic goals.
Reporting to the Marketing Manager, you will play a crucial part in executing integrated marketing plans that align with both Westcon-Comstor's business objectives and our key vendor partners' goals. Your role involves managing the logistical aspects of campaigns, tracking budgets, analyzing performance data to optimize ROI, and ensuring seamless communication across multiple teams. From digital campaigns and event coordination to content creation and lead management, your ability to multitask and prioritize in a fast-paced environment will be essential.
If you are a proactive, detail-oriented professional who thrives on delivering results and driving brand awareness, we invite you to apply and grow your career with us at Westcon-Comstor.
Tanggung Jawab
- Assist in the development and execution of end-to-end marketing programs, campaigns, and events for key vendor partners.
- Coordinate with internal stakeholders and external vendors to align marketing activities with overall business and sales objectives.
- Manage program logistics, including scheduling, budget tracking, resource allocation, and performance reporting.
- Create, localize, and manage marketing collateral, digital content, and promotional materials.
- Analyze campaign performance metrics across multiple channels to generate insightful reports and recommend optimizations.
- Maintain and update CRM (Salesforce) and marketing automation systems for effective lead management, segmentation, and nurturing.
- Support demand generation efforts through targeted email marketing, social media campaigns, and paid media initiatives.
Kualifikasi
- Diploma or Bachelor’s degree in Marketing, Business Administration, Communications, or a related field.
- Minimum of 1-2 years of experience in a marketing coordination, program management, or campaign execution role. Experience in the IT, telecom, or distribution industry is highly preferred.
- Strong project management skills with the ability to manage multiple priorities and deadlines simultaneously.
- Excellent verbal and written communication skills in English. Proficiency in additional local languages is a plus.
- Proficiency in Microsoft Office Suite (PowerPoint, Excel, Word) is required. Experience with marketing automation tools (e.g., HubSpot, Marketo) and CRM systems is a strong advantage.
- Analytical mindset with the ability to interpret data, identify trends, and translate findings into actionable insights.
- Highly organized, detail-oriented, and proactive, with a strong sense of accountability and ownership of assigned projects.
- Ability to work collaboratively in a team environment and build strong cross-functional relationships.