Deskripsi Pekerjaan
Join Chailease Finance Indonesia's dynamic marketing team as a Marketing Supervisor for our used car division. This strategic role requires you to drive comprehensive marketing initiatives by analyzing automotive market trends, supervising marketing team members, and cultivating strong relationships with dealer networks. You'll develop data-driven campaigns to maximize used car sales opportunities while ensuring brand consistency across all channels. The ideal candidate will leverage market insights to optimize promotional strategies, mentor junior staff, and collaborate with cross-functional teams to enhance customer engagement and market share in Bandung's competitive automotive landscape.
Tanggung Jawab
- Analyze automotive market trends and consumer behavior to inform marketing strategies
- Supervise and mentor marketing team members to ensure campaign excellence
- Develop and execute innovative used car marketing campaigns across digital/traditional channels
- Nurture strategic relationships with dealership partners to drive sales growth
- Monitor campaign performance metrics and optimize ROI
- Coordinate with sales and product teams for aligned messaging
- Manage marketing budgets and resource allocation effectively
Kualifikasi
- Bachelor's degree in Marketing, Business, or related field
- 3+ years marketing experience in automotive or used car industry
- Proven team leadership and staff supervision experience
- Strong analytical skills with market trend interpretation ability
- Excellent communication and stakeholder management skills
- Proficiency in digital marketing tools and CRM platforms
- Ability to work in fast-paced automotive environment