Deskripsi Pekerjaan
Join Snaphunt's dynamic team as a Mobile Growth & Acquisition Specialist and spearhead our subscriber expansion strategy in the competitive mobile landscape. This pivotal role requires a data-driven marketer to architect, implement, and scale innovative acquisition channels that fuel sustainable user growth. You'll leverage cutting-edge analytics to optimize conversion funnels, experiment with emerging platforms, and craft compelling user journeys that transform prospects into loyal advocates. Collaborate closely with product, engineering, and marketing teams to align acquisition tactics with business objectives while maintaining rigorous ROI tracking. Ideal candidates will thrive in fast-paced environments where creativity meets measurable results, driving measurable impact through strategic experimentation and market-responsive initiatives.
Tanggung Jawab
- Design and execute multi-channel acquisition strategies for mobile subscriber growth
- Analyze user behavior data to optimize conversion funnels and retention metrics
- Lead paid advertising campaigns across digital platforms with strict budget adherence
- Develop A/B testing frameworks to validate growth hypotheses and iterate rapidly
- Partner with product teams to align acquisition efforts with user experience goals
- Monitor competitive landscapes and identify emerging acquisition opportunities
- Report on KPIs and build dashboards to track growth initiatives
Kualifikasi
- 3+ years of experience in mobile user acquisition or growth marketing
- Proven track record of scaling subscriber bases for mobile-first businesses
- Expertise in paid advertising platforms (Facebook Ads, Google Ads, TikTok)
- Strong analytical skills with proficiency in tools like Mixpanel or Amplitude
- Experience with ASO and mobile app store optimization techniques
- Ability to translate data into actionable growth strategies
- Bachelor's degree in Marketing, Business, or related field