Deskripsi Pekerjaan
Join Myosotis Hairstylist as a Project Marketing Manager and lead our mission to revolutionize beauty retail sales. You'll spearhead strategic initiatives to drive both online and offline revenue growth, transforming how customers discover and experience our premium hairstyling services. This pivotal role requires a creative strategist who can execute multi-channel campaigns while maintaining brand excellence across Surabaya's competitive beauty landscape. Collaborate with cross-functional teams to develop data-driven marketing plans, optimize customer journeys, and maximize ROI through innovative digital and traditional tactics. If you're passionate about blending artistic vision with commercial results, help us shape the future of hairstyling marketing.
Tanggung Jawab
- Develop and execute integrated marketing strategies to boost online and offline sales channels
- Lead end-to-end campaign management across digital platforms, social media, and in-store promotions
- Analyze market trends and customer behavior to identify growth opportunities
- Collaborate with sales teams to align marketing initiatives with revenue targets
- Monitor KPIs and campaign performance, optimizing strategies for maximum impact
- Manage marketing budgets while ensuring cost-effective resource allocation
- Drive brand awareness through innovative community engagement and local partnerships
Kualifikasi
- Bachelor's degree in Marketing, Business Administration, or related field
- 3+ years of experience in project marketing with proven sales growth track record
- Expertise in digital marketing tools (Google Ads, Meta Business Suite, SEO/SEM)
- Strong analytical skills with ability to interpret market data and customer insights
- Excellent project management abilities with experience leading cross-functional teams
- Deep understanding of Indonesian beauty industry trends and consumer preferences
- Exceptional communication skills with ability to articulate complex strategies