Deskripsi Pekerjaan
Are you a results-driven marketing professional ready to take the helm of a dynamic FMCG brand in Melaka? Anverson Media Corp is looking for a skilled Sales & Marketing Manager to lead our retail expansion and brand initiatives. In this critical role, you will be responsible for crafting and executing comprehensive sales strategies that drive revenue growth and enhance brand visibility across both physical and digital touchpoints.
As the FMCG landscape evolves, we need a leader who can seamlessly integrate online-offline (O2O) channel strategies. You will oversee end-to-end brand campaigns, manage key retail partnerships, and analyze market trends to stay ahead of the competition. This is an excellent opportunity to shape the future of our product lines while mentoring a high-performing sales team in a supportive corporate environment.
Tanggung Jawab
- Develop and implement strategic sales plans to achieve monthly and annual revenue targets in the FMCG sector.
- Lead and manage retail expansion efforts, securing distribution agreements with key distributors and retailers.
- Design and execute high-impact brand marketing campaigns, both online and offline, to boost market share.
- Optimize the online-offline channel strategy to drive customer acquisition and retention.
- Analyze market trends, consumer behavior, and competitor activities to inform business decisions.
- Build and maintain strong relationships with key stakeholders, including distributors and media partners.
- Oversee product launches and ensure successful market penetration.
- Train, mentor, and evaluate the performance of the sales and marketing team.
Kualifikasi
- Bachelor’s degree in Marketing, Business Administration, or a related field.
- Minimum of 3-5 years of experience in Sales & Marketing, specifically within the FMCG industry.
- Proven track record of successfully managing retail accounts and driving sales growth.
- Strong analytical skills with the ability to interpret complex market data and sales reports.
- Excellent negotiation, communication, and interpersonal skills.
- Proficiency in CRM software, digital marketing tools, and Microsoft Office Suite.
- Fluency in English and Bahasa Malaysia is highly preferred.