Deskripsi Pekerjaan
Join Thomson Reuters as a Senior Content Specialist and lead our content strategy across digital platforms. This pivotal role demands deep domain expertise to conceptualize, develop, and deliver high-impact content solutions that drive engagement and business objectives. You'll oversee the entire content lifecycle—from ideation and research to production and optimization—while maintaining strict quality standards. Collaborate with cross-functional teams to align content with brand guidelines, SEO best practices, and audience needs. Your work will shape Thomson Reuters' digital presence, ensuring our content resonates with global stakeholders while establishing thought leadership in the financial and legal industries.
Tanggung Jawab
- Develop and execute comprehensive content strategies aligned with business goals and audience insights
- Create compelling, SEO-optimized content including articles, whitepapers, web copy, and multimedia assets
- Conduct in-depth industry research to identify trending topics and content opportunities
- Collaborate with marketing, design, and product teams to ensure cohesive brand messaging
- Manage content calendars and workflows to ensure timely delivery across all channels
- Analyze content performance metrics and refine strategies based on data-driven insights
- Maintain editorial standards through rigorous editing, proofreading, and quality assurance processes
Kualifikasi
- Bachelor's degree in Communications, Journalism, Marketing, or related field
- 5+ years of professional content creation and management experience
- Proven expertise in SEO principles and content optimization techniques
- Exceptional writing, editing, and storytelling skills with attention to detail
- Experience with content management systems (CMS) and digital publishing tools
- Strong project management abilities with experience handling complex content initiatives
- Portfolio demonstrating high-quality, published work across diverse formats