Deskripsi Pekerjaan
Join our dynamic team as a Social Media Specialist where you'll drive brand engagement and digital growth! We're seeking a creative strategist to develop and execute innovative social media campaigns that captivate audiences and elevate our brand presence. In this full-time role based in Tangerang, you'll craft compelling content across platforms, analyze performance metrics, and collaborate with cross-functional teams to align with business objectives. If you're passionate about leveraging social trends to build communities and drive conversions, this is your opportunity to make a significant impact in a fast-paced environment.
Tanggung Jawab
- Develop and implement comprehensive social media strategies across multiple platforms (Instagram, Facebook, LinkedIn, TikTok)
- Create engaging visual and written content aligned with brand voice and campaign goals
- Monitor social channels, respond to inquiries, and manage community engagement
- Analyze performance metrics using analytics tools to optimize campaign effectiveness
- Collaborate with marketing and design teams for cohesive brand messaging
- Stay updated on social media trends and algorithm changes
- Manage paid social media campaigns within allocated budgets
- Prepare monthly performance reports and actionable insights
Kualifikasi
- Bachelor's degree in Marketing, Communications, or related field
- Minimum 2 years experience as Social Media Specialist or Digital Marketing role
- Proven portfolio of successful social media campaigns
- Strong understanding of social media analytics and KPIs
- Experience in travel, hospitality, or lifestyle industry preferred
- Proficiency in content creation tools (Canva, Adobe Creative Suite)
- Excellent written and verbal communication skills in English and Indonesian
- Ability to work independently and manage multiple projects simultaneously