Deskripsi Pekerjaan
Are you a data-driven marketer who thrives on optimizing advertising performance? Drimhos Digital Indonesia is seeking a sharp, analytical Advertiser Specialist to join our dynamic team in Jetis, Yogyakarta. We are not looking for someone who simply clicks 'run' on ads; we are looking for a strategic thinker who can interpret complex data sets, make split-second optimization decisions, and scale campaigns to achieve superior ROI.
In this role, you will be the engine behind our digital advertising success. You will manage daily campaign budgets, conduct deep-dive performance analysis, and experiment with creative strategies to ensure we hit our growth targets. If you are passionate about digital marketing and have a keen eye for performance analytics, this is the perfect opportunity to grow your career with a forward-thinking digital agency.
Tanggung Jawab
- Plan, execute, and manage paid advertising campaigns across multiple platforms (Facebook Ads, Google Ads, TikTok Ads, etc.).
- Monitor daily campaign performance and adjust bids, targeting, and budgets to maximize ROAS (Return on Ad Spend).
- Analyze complex data sets to identify trends, pain points, and opportunities for conversion optimization.
- Conduct A/B testing on ad creatives, ad copy, and landing pages to improve click-through and conversion rates.
- Collaborate with the creative team to provide data-backed insights for high-converting content.
- Generate comprehensive performance reports and present actionable recommendations to stakeholders.
- Stay up-to-date with the latest digital marketing trends, algorithm changes, and industry best practices.
Kualifikasi
- Bachelor’s degree in Marketing, Business, Communications, or a related field.
- Minimum 1-2 years of experience in Performance Marketing or Media Buying.
- Proven track record of managing advertising budgets and achieving measurable results.
- Strong analytical mindset with the ability to interpret data and translate it into tactical actions.
- Proficiency in using advertising platforms (Meta Ads Manager, Google Ads, TikTok Business Manager).
- Excellent problem-solving skills and ability to thrive under pressure in a fast-paced environment.
- Strong attention to detail and a proactive approach to continuous learning and testing.