Deskripsi Pekerjaan
Join Sila Bali Dwipa's dynamic F&B group as Art Director and spearhead visual strategy across our expanding brand portfolio. Lead creative direction from Bali to Jakarta, ensuring cohesive brand identity across all touchpoints. This pivotal role demands visionary leadership to transform marketing concepts into compelling visual narratives that resonate across digital and traditional media. Collaborate with cross-functional teams to elevate brand storytelling while maintaining design excellence and market relevance. Drive innovation in visual communication to support our ambitious growth trajectory in Indonesia's competitive F&B landscape.
As Art Director, you'll shape the visual language of multiple brands, manage design workflows, and mentor creative talent. Your expertise will directly impact brand perception and customer engagement across diverse media channels. This position offers the unique opportunity to build and maintain design systems that scale with our organization's rapid expansion.
Tanggung Jawab
- Develop and execute comprehensive visual strategies for all F&B brands
- Lead creative direction across multi-channel campaigns (digital, print, social media)
- Establish and maintain brand design guidelines and visual standards
- Collaborate with marketing teams to align visual concepts with business objectives
- Manage design workflows and mentor junior creative staff
- Conduct visual audits and implement design improvements
- Oversee production of all brand assets (packaging, digital content, POS materials)
Kualifikasi
- 5+ years of Art Director experience in F&B or retail branding
- Portfolio demonstrating strong visual storytelling capabilities
- Expertise in Adobe Creative Suite and design tools
- Proven leadership managing creative teams and projects
- Deep understanding of Indonesian market visual trends
- Experience developing brand guidelines and design systems
- Strong communication skills for cross-departmental collaboration