Deskripsi Pekerjaan
Are you a creative strategist with a passion for brand storytelling and market growth? Our client is looking for a dynamic and results-oriented Assistant Brand Manager to join their marketing team in Jakarta Selatan. In this role, you will play a pivotal part in shaping the brand identity, executing innovative marketing campaigns, and driving business performance in a fast-paced environment.
The ideal candidate will have a deep understanding of consumer behavior, excellent analytical skills, and the ability to collaborate across various internal departments to ensure consistent brand messaging. You will be responsible for translating market research into actionable insights, monitoring brand health, and contributing to the long-term vision of the brand portfolio.
If you are looking to take the next step in your marketing career within a professional, high-impact team, we invite you to apply and help us elevate our brand to new heights.
Tanggung Jawab
- Develop and execute comprehensive brand strategies to drive market share and brand equity.
- Manage end-to-end marketing campaigns, ensuring alignment with brand guidelines and business objectives.
- Conduct detailed market research and competitor analysis to identify growth opportunities and market trends.
- Collaborate with cross-functional teams including sales, product, and creative departments to ensure seamless campaign execution.
- Monitor and analyze brand performance metrics to optimize marketing efforts and report ROI to senior management.
- Manage the brand budget, ensuring cost-effectiveness and efficient resource allocation.
- Support the senior leadership team in product launches and brand repositioning initiatives.
Kualifikasi
- Bachelor’s degree in Marketing, Business Administration, Communication, or a related field.
- Minimum 2-4 years of experience in Brand Management, Marketing, or Advertising.
- Strong analytical skills with the ability to interpret data and translate it into actionable marketing strategies.
- Proven track record of managing integrated marketing campaigns from concept to execution.
- Excellent communication and interpersonal skills, with the ability to influence and collaborate with internal and external stakeholders.
- Proficiency in digital marketing tools, data analytics platforms, and project management software.
- Creative thinker with a strong eye for detail and a passion for brand development.