Deskripsi Pekerjaan
Are you a dynamic marketing professional with a passion for building powerful brand identities? PT AKTIF ENERGI INDONESIA is looking for a strategic and creative Associate Brand Manager to join our growing team in Jakarta. In this pivotal role, you will be the driving force behind our brand's presence in the market, working closely with cross-functional teams to elevate our brand equity, drive consumer engagement, and support our long-term business objectives.
As an Associate Brand Manager, you will lead the development and execution of end-to-end brand strategies. You will analyze market trends, oversee multi-channel campaigns, and ensure that every customer touchpoint reflects our company values. If you are an analytical thinker who thrives in a fast-paced environment and possesses the ability to translate consumer insights into actionable marketing strategies, we want to hear from you.
Tanggung Jawab
- Develop and execute comprehensive brand strategies to drive market penetration and growth.
- Manage end-to-end marketing campaigns, from conceptualization to post-campaign performance analysis.
- Monitor brand health and market trends to identify new growth opportunities.
- Collaborate with internal creative and sales teams to ensure consistent brand communication across all channels.
- Manage the brand marketing budget and ensure cost-effective resource allocation.
- Prepare regular reports on campaign performance and provide actionable insights for senior management.
- Coordinate with external agencies and vendors to execute localized marketing materials.
Kualifikasi
- Bachelor’s degree in Marketing, Business Administration, Communications, or a related field.
- Minimum 3-5 years of experience in brand management, marketing, or a related field.
- Strong analytical skills with proficiency in data interpretation and market research.
- Creative mindset with an eye for design and brand storytelling.
- Excellent verbal and written communication skills in both Indonesian and English.
- Strong project management skills, with the ability to handle multiple priorities under tight deadlines.
- Proficiency in digital marketing platforms and CRM software.