Deskripsi Pekerjaan
Are you a dynamic marketing professional passionate about telecommunications and community engagement? Indosat is seeking a results-driven Branch Marketing Executive to join our team in the Jabodetabek area. In this pivotal role, you will be the face of our brand at the local level, responsible for executing innovative marketing communication strategies that resonate with our diverse customer base.
You will play a crucial role in driving brand awareness, increasing product adoption, and fostering loyalty within your assigned territory. The ideal candidate is a strategic thinker with a flair for local market insights, capable of managing high-impact campaigns that align with Indosat's national objectives while catering to specific regional needs. If you thrive in a fast-paced environment and are ready to elevate your career with one of Indonesia's leading telecom providers, we want to hear from you.
Tanggung Jawab
- Develop and execute local marketing communication plans to support regional sales targets.
- Manage end-to-end activation projects, including event logistics, BTL (Below The Line) activities, and community roadshows.
- Analyze local market trends and competitor activities to provide actionable insights to the management team.
- Collaborate with the regional sales force to ensure cohesive messaging and promotion visibility across all distribution channels.
- Monitor and evaluate the effectiveness of marketing campaigns through data-driven performance analysis.
- Build and maintain strong relationships with local stakeholders, partners, and community influencers.
- Oversee brand consistency and ensure all communication materials align with Indosat’s corporate guidelines.
Kualifikasi
- Bachelor’s degree in Marketing, Communications, Business Administration, or a related field.
- Minimum 2-3 years of experience in field marketing, trade marketing, or regional brand management.
- Deep understanding of the telecommunications landscape in Indonesia, specifically the Jabodetabek market.
- Strong interpersonal and communication skills with the ability to influence diverse groups.
- Proven ability to manage multiple projects simultaneously under tight deadlines.
- Proficiency in data analysis tools and Microsoft Office Suite (Excel, PowerPoint).
- Willingness to travel frequently within the assigned branch territory.