Deskripsi Pekerjaan
Join Sant Group Indonesia as a Brand General Manager and lead our brand strategy to new heights! We are seeking an experienced and dynamic professional to oversee our brand portfolio, develop innovative marketing strategies, and drive brand awareness in the competitive Indonesian market. As a Brand General Manager, you will be responsible for shaping the brand's identity, positioning, and messaging to ensure it resonates with our target audience.
Sant Group Indonesia offers a competitive compensation package including THR (annual bonus), BPJS Kesehatan dan Ketenagakerjaan (health and labor insurance), and Uang Makan (meal allowance). We provide a supportive work environment that encourages creativity, innovation, and professional growth. If you are passionate about brand management and have a proven track record of building successful brands, we invite you to apply and become an integral part of our growing team.
Tanggung Jawab
- Develop and execute comprehensive brand strategies aligned with company objectives
- Lead brand positioning, messaging, and visual identity across all touchpoints
- Oversee marketing campaigns and initiatives to increase brand awareness and market share
- Manage and mentor the marketing team to ensure high performance and professional development
- Conduct market research and competitor analysis to identify opportunities and threats
- Collaborate with cross-functional teams to ensure brand consistency across all channels
- Monitor brand performance metrics and adjust strategies as needed to achieve KPIs
- Stay updated on industry trends and best practices in brand management and marketing
Kualifikasi
- Bachelor's degree in Marketing, Business Administration, or related field
- Minimum 5 years of experience in brand management, with at least 2 years in a leadership role
- Proven track record of developing and executing successful brand strategies
- Strong analytical skills with the ability to interpret market data and consumer insights
- Excellent communication and presentation skills, both written and verbal
- Experience managing marketing budgets and resources effectively
- Ability to lead and motivate a team towards achieving brand objectives
- Proficiency in digital marketing tools and platforms