Deskripsi Pekerjaan
Are you a visionary marketer with a passion for building iconic brands? Erajaya is seeking a dynamic Brand Marketing Supervisor to join our innovative marketing team in Jakarta. In this pivotal role, you will be the guardian of our brand identity, ensuring that every touchpoint resonates with our audience and drives meaningful engagement.
You will play a critical role in overseeing the end-to-end implementation of branding guidelines across all channels. From strategic planning to campaign execution, you will collaborate with cross-functional teams to elevate our market position and cultivate strong brand equity. If you are a results-driven professional who thrives in a fast-paced environment and possesses a sharp eye for market trends, we want to hear from you.
Tanggung Jawab
- Develop and execute comprehensive brand marketing strategies to drive awareness and long-term loyalty.
- Oversee the consistent application of branding guidelines across all digital and physical marketing assets.
- Lead and mentor a team of marketing specialists to ensure campaign excellence and high-quality output.
- Analyze market trends, competitor activity, and consumer insights to identify growth opportunities.
- Collaborate with internal creative and product teams to produce compelling brand narratives.
- Manage budgets and ensure the efficient allocation of resources for marketing initiatives.
- Monitor brand performance metrics and provide actionable reports to senior management.
- Maintain strong relationships with external agencies and stakeholders to ensure seamless campaign delivery.
Kualifikasi
- Bachelor’s degree in Marketing, Communications, Business Administration, or a related field.
- Minimum 3-5 years of experience in brand management or integrated marketing, preferably in retail or technology sectors.
- Strong understanding of brand architecture, positioning, and visual identity management.
- Proven track record in managing successful multi-channel marketing campaigns.
- Excellent leadership, communication, and project management skills.
- Analytical mindset with the ability to translate data into strategic brand decisions.
- Fluency in both Indonesian and English is required.
- Proficiency in marketing analytics tools and project management software.