Deskripsi Pekerjaan
Are you a creative visionary with a passion for storytelling and hospitality? Tugu Hotel is seeking a dynamic Brand & Partnerships Manager to elevate the presence of our unique outlets, including the exclusive De Tiger—a far-eastern speakeasy hidden within the historic House of Tugu Jakarta.
In this role, you will be the custodian of our brand identity, crafting narratives that resonate with our sophisticated clientele. You will be responsible for building strategic alliances, managing high-profile collaborations, and ensuring that our unique heritage-inspired luxury is communicated effectively across all digital and physical channels. We are looking for an individual who understands the intersection of luxury lifestyle, culture, and nightlife, and who can drive engagement through authentic partnerships.
Join our team and help us define the next chapter of Tugu Hotel’s legendary story, blending history with contemporary flair in the heart of Jakarta.
Tanggung Jawab
- Develop and execute comprehensive brand strategies to elevate the market presence of Tugu Hotel and De Tiger speakeasy.
- Identify, negotiate, and manage strategic partnerships with premium lifestyle brands, influencers, and local businesses.
- Oversee the creation of compelling marketing content that reflects the unique heritage and narrative of our properties.
- Coordinate with internal teams to manage high-impact events and brand activations.
- Monitor and analyze market trends to ensure our brand remains relevant and competitive in the luxury hospitality space.
- Manage end-to-end communication channels to ensure brand consistency across digital platforms and traditional media.
- Cultivate relationships with key media outlets and luxury lifestyle publications to secure editorial features.
Kualifikasi
- Bachelor’s degree in Marketing, Communications, Public Relations, or a related field.
- Minimum 3-5 years of experience in brand management, partnership development, or luxury hospitality marketing.
- Proven track record of successful partnership acquisition and campaign execution.
- Exceptional storytelling skills with a deep appreciation for culture, arts, and lifestyle.
- Proficiency in English and Indonesian, with excellent verbal and written communication abilities.
- Strong interpersonal skills with the ability to network effectively within the Jakarta luxury social scene.
- Highly organized, self-motivated, and capable of working independently in a fast-paced environment.