Deskripsi Pekerjaan
Are you a creative visionary with a passion for the fast-food industry? Chicken Holic Indonesia is seeking a dynamic Branding & Marketing Manager to lead our creative and strategic initiatives in the Medan region. In this role, you will be the driving force behind our brand identity, ensuring our marketing campaigns resonate deeply with our target audience.
As the Branding & Marketing Manager, you will oversee the entire marketing lifecycle—from conceptualization to execution—ensuring consistency across all channels. You will work closely with cross-functional teams to develop innovative strategies that boost brand awareness and drive customer engagement. If you have a proven track record in brand management and a keen eye for creative detail, we want to hear from you.
Join us in our mission to deliver delicious food and exceptional experiences while building a strong market presence in North Sumatra.
Tanggung Jawab
- Develop and implement comprehensive branding strategies aligned with company goals.
- Lead the creation of creative marketing campaigns for digital and traditional media.
- Manage public relations activities and media relations to enhance brand reputation.
- Conduct market research and competitor analysis to identify growth opportunities.
- Collaborate with the product team to plan and execute product launches.
- Analyze marketing performance metrics to optimize future campaigns.
Kualifikasi
- Bachelor's degree in Marketing, Communication, Business Administration, or a related field.
- Minimum of 3-5 years of experience in branding, marketing, or creative management.
- Strong portfolio demonstrating creative campaign success and brand strategy.
- Proficiency in digital marketing tools (SEO/SEM, social media management) and design software.
- Excellent communication and interpersonal skills in both English and Indonesian.
- Ability to thrive in a fast-paced, dynamic environment.