Deskripsi Pekerjaan
Mandiri Andalan Utama is seeking a strategic and results-driven Chief Marketing Officer (CMO) to lead our brand growth and market presence in Palu. This is a pivotal role for an ambitious marketing professional ready to take full ownership of our company's marketing strategy, communication channels, and brand identity.
As our CMO, you will be responsible for conceptualizing and executing high-impact marketing campaigns that drive engagement and business growth. You will collaborate closely with management to align marketing efforts with overall business goals, manage a diverse set of marketing channels, and mentor our team to achieve excellence in all facets of marketing and communication.
We are looking for a visionary leader who understands the local market dynamics while possessing the analytical skills to optimize performance across digital and traditional platforms.
Tanggung Jawab
- Develop and execute comprehensive marketing strategies that increase brand awareness and drive customer acquisition.
- Manage end-to-end marketing campaigns across digital, social, and traditional media platforms.
- Analyze market trends, customer behavior, and competitor activity to adjust strategies proactively.
- Oversee the design and production of marketing collateral and promotional content.
- Lead, mentor, and inspire the marketing team to exceed KPIs and performance targets.
- Manage the marketing budget and optimize allocation for maximum ROI.
- Monitor campaign performance metrics and provide detailed reporting to executive leadership.
Kualifikasi
- Proven experience in a senior marketing or management role (Marketing Manager, Brand Manager, or CMO).
- Strong understanding of current marketing tools, digital analytics, and campaign management software.
- Exceptional leadership, communication, and interpersonal skills.
- Ability to think creatively and strategically while managing tactical execution.
- Strong problem-solving skills with a data-driven approach to decision making.
- Bachelor's degree in Marketing, Business Administration, Communication, or a related field.
- Residency or willingness to be based in Palu, Sulawesi Tengah.