Deskripsi Pekerjaan
Join Masimo Asia Pacific as a Clinical Marketing Manager and lead the strategic integration of clinical evidence and commercial objectives for our innovative Brain Function Monitoring and Hemodynamics portfolio. This pivotal role requires you to bridge cutting-edge medical technology with market needs across Asia Pacific, driving product adoption through data-driven insights and collaborative stakeholder engagement. You will develop comprehensive marketing strategies that highlight clinical differentiation, support regulatory compliance, and accelerate revenue growth. Work closely with cross-functional teams to translate complex clinical data into compelling value propositions for healthcare providers and payers. Your expertise will directly impact patient outcomes by ensuring Masimo's life-saving technologies reach the clinicians who need them most.
Tanggung Jawab
- Develop and execute clinical and commercial marketing strategies for Brain Function Monitoring and Hemodynamics product lines
- Conduct market analysis and competitive intelligence to identify growth opportunities and market gaps
- Collaborate with clinical research teams to generate and disseminate peer-reviewed evidence
- Engage with Key Opinion Leaders and healthcare professionals to build clinical advocacy networks
- Design and implement product launch plans and promotional campaigns across Asia Pacific markets
- Monitor KPIs and ROI metrics to optimize marketing performance and resource allocation
- Train and equip sales teams with clinical product knowledge and value messaging
Kualifikasi
- Bachelor's degree in Life Sciences, Marketing, Business Administration, or related field; Master's preferred
- Minimum 5+ years of clinical marketing experience in medical device or healthcare technology sector
- Proven track record in developing evidence-based marketing strategies for clinical products
- Deep understanding of clinical trial processes, regulatory requirements, and healthcare reimbursement landscapes
- Strong analytical skills with ability to interpret clinical data and market trends
- Exceptional cross-functional collaboration and stakeholder management abilities
- Experience with CRM systems and marketing automation tools
- Fluency in English with regional language skills advantageous