Deskripsi Pekerjaan
Are you a creative storyteller with an eye for aesthetics and a passion for the beauty industry? PT. Citra Kosmetika Indonesia is looking for a dynamic and innovative Content Creator to join our growing marketing team in Jakarta Barat.
In this role, you will be the creative heartbeat of our digital presence. You will be responsible for conceptualizing, filming, and editing high-quality video content that resonates with our audience, builds brand loyalty, and drives measurable conversions across our social media platforms (TikTok, Instagram Reels, and YouTube Shorts).
We are looking for someone who stays ahead of beauty trends, understands viral mechanics, and knows how to translate brand values into compelling visual narratives. If you are data-driven, highly creative, and ready to make an impact in the cosmetics industry, we want to hear from you.
Tanggung Jawab
- Develop, film, and edit engaging short-form video content tailored for TikTok, Instagram Reels, and other social media platforms.
- Stay up-to-date with the latest beauty industry trends, viral challenges, and platform updates to keep our content relevant.
- Manage the end-to-end content production process, from brainstorming and storyboarding to filming and post-production.
- Collaborate with the marketing team to align content strategies with sales objectives and campaign timelines.
- Analyze video performance metrics (views, engagement, conversion rates) and refine content strategy based on data insights.
- Coordinate with influencers or internal models for video shoots when necessary.
- Maintain a consistent brand voice and visual aesthetic across all digital channels.
Kualifikasi
- Proven experience as a Content Creator, Social Media Specialist, or Videographer, preferably in the beauty or retail industry.
- Proficient in video editing software (e.g., CapCut, Adobe Premiere Pro, or DaVinci Resolve).
- Strong understanding of social media algorithms and best practices for organic growth.
- Creative mindset with excellent storytelling and visual composition skills.
- Ability to work under tight deadlines in a fast-paced environment.
- Strong portfolio demonstrating successful video projects and creative campaigns.
- Bachelor’s degree in Marketing, Communication, Multimedia, or a related field.
- Excellent communication and team collaboration skills.