Deskripsi Pekerjaan
Are you a creative strategist with a passion for digital growth? Shopee, the leading e-commerce platform in Southeast Asia, is seeking a motivated Content & Engagement Project - Marketing professional to join our dynamic team in Jakarta. In this role, you will be at the heart of our go-to-market strategies, conceptualizing and executing high-impact campaigns that drive user acquisition, brand visibility, and community engagement.
As part of the Regional Marketing team, you will collaborate with cross-functional partners to develop innovative content solutions that resonate with millions of users. We are looking for someone who thrives in a fast-paced environment and possesses a sharp eye for trends, data-driven insights, and narrative storytelling. If you are ready to shape the future of e-commerce marketing, we want to hear from you.
Tanggung Jawab
- Develop and execute end-to-end content marketing strategies to boost platform usage and engagement.
- Conceptualize and launch creative campaigns tailored to local market trends and consumer behavior.
- Analyze campaign performance metrics to optimize ROI and improve future marketing activities.
- Collaborate with internal creative, product, and operations teams to ensure seamless go-to-market execution.
- Manage end-to-end project timelines, ensuring all deliverables meet brand standards and quality benchmarks.
- Identify and nurture partnerships with key influencers and content creators to amplify brand messaging.
- Monitor competitive landscapes to provide actionable insights for continuous improvement.
Kualifikasi
- Bachelor’s degree in Marketing, Communications, Business Administration, or a related field.
- Minimum 2-4 years of experience in content marketing, digital advertising, or project management within the tech/e-commerce sector.
- Strong understanding of digital marketing ecosystems, including social media, SEO, and community management.
- Excellent project management skills with the ability to handle multiple stakeholders in a high-pressure environment.
- Data-literate: ability to interpret metrics and translate them into creative strategies.
- Proficiency in English and Bahasa Indonesia (written and spoken) is essential for regional alignment.
- Proactive mindset, creative problem-solving skills, and a strong sense of ownership.