Deskripsi Pekerjaan
Join Guna Tropikalindo Abadi as a Content Marketing Executive and drive our digital growth through compelling content strategies. This role offers a dynamic opportunity to shape our brand narrative while directly contributing to sales enhancement through innovative digital content creation and distribution.
We're seeking a creative professional who can transform complex product features into engaging stories that resonate with our target audience. You'll collaborate with cross-functional teams to develop content that boosts brand visibility, nurtures customer relationships, and ultimately drives revenue growth in Indonesia's competitive market.
Tanggung Jawab
- Develop and execute comprehensive content marketing strategies aligned with business objectives
- Create engaging digital content (blogs, social media, email campaigns, product descriptions)
- Optimize content for SEO and search engine visibility
- Monitor content performance analytics and adjust strategies based on KPIs
- Collaborate with sales team to create lead-nurturing content
- Manage content calendar across multiple digital platforms
- Conduct market research to identify content opportunities and trends
Kualifikasi
- S1 degree in Marketing, Communications, or related field
- Minimum 2 years of experience in content marketing or digital marketing
- Strong writing and editing skills with portfolio of published work
- Proficiency in SEO tools and content management systems
- Experience with social media marketing and analytics tools
- Ability to translate technical products into accessible content
- Strong project management and deadline adherence capabilities