Deskripsi Pekerjaan
Are you a creative strategist with a passion for storytelling and data-driven results? We are looking for a highly organized and innovative Content Planner to join our growing marketing team in Kabupaten Tangerang. In this role, you will be the heartbeat of our content operations, bridging the gap between high-level marketing objectives and day-to-day creative execution.
The ideal candidate is a master of calendars, a curious analytical thinker, and a proactive communicator who thrives in a fast-paced environment. You will play a pivotal role in shaping our brand voice, ensuring that every piece of content we produce is not only visually and narratively compelling but also optimized to drive measurable performance metrics.
If you are obsessed with trends, love orchestrating complex projects, and have a knack for turning insights into actionable strategies, we want to hear from you. Join us and take our content game to the next level.
Tanggung Jawab
- Develop, maintain, and execute a comprehensive multi-channel content calendar aligned with marketing objectives.
- Analyze content performance metrics and social media insights to refine and optimize future content strategies.
- Coordinate the end-to-end delivery of creative assets, ensuring seamless collaboration between design, copy, and stakeholders.
- Stay ahead of industry trends, platform updates, and competitor activity to identify new growth opportunities.
- Collaborate with the creative team to ensure brand consistency across all digital touchpoints.
- Manage content deadlines and workflows to ensure timely execution of all campaigns.
- Conduct regular audits of existing content libraries to ensure quality and relevance.
Kualifikasi
- Bachelor’s degree in Marketing, Communications, Journalism, or a related field.
- Minimum 2+ years of experience in content planning, social media management, or digital marketing.
- Proficiency in content management tools (e.g., Notion, Trello, Asana) and analytics platforms (e.g., Google Analytics, Meta Business Suite).
- Strong analytical skills with the ability to interpret data and translate it into actionable creative briefs.
- Excellent organizational and project management skills with the ability to multitask in a fast-paced environment.
- Strong written and verbal communication skills in Indonesian and English.
- A proactive "problem-solver" mindset with a high attention to detail.