Deskripsi Pekerjaan
Astra Polytechnic is seeking a dynamic and strategic Corporate Communications Officer to join our team in Cikarang Selatan. As a leading educational institution, we are committed to maintaining excellence and innovation. In this role, you will be the voice of our institution, responsible for shaping our public image, managing internal and external communications, and overseeing our digital presence.
The ideal candidate will be a storyteller at heart, possessing the ability to translate complex institutional goals into compelling narratives. You will collaborate closely with various departments to ensure consistent messaging that resonates with prospective students, partners, and the broader community. If you are passionate about education and have a proven track record in reputation management and media relations, we invite you to contribute to our growth and success.
Tanggung Jawab
- Develop and execute comprehensive communication strategies to enhance the institution's brand reputation.
- Manage end-to-end media relations, including writing press releases, media kits, and coordinating interviews.
- Oversee the institutional social media presence and digital content strategy to drive engagement.
- Draft high-quality content for internal newsletters, annual reports, and website updates.
- Coordinate institutional events and public outreach programs to boost stakeholder visibility.
- Monitor and analyze media coverage and digital performance metrics to report on communication impact.
- Provide crisis communication support and manage public perceptions during sensitive situations.
Kualifikasi
- Bachelor’s degree in Communications, Public Relations, Journalism, or a related field.
- Minimum 2-3 years of experience in corporate communications, PR, or digital media management.
- Excellent command of both written and spoken Indonesian and English.
- Strong interpersonal skills with the ability to network and build relationships with media personnel.
- Proficiency in digital content creation, including basic knowledge of graphic design tools (e.g., Canva, Adobe Creative Suite).
- Deep understanding of social media trends and digital marketing best practices.
- Ability to work under pressure, meet tight deadlines, and maintain high attention to detail.