Deskripsi Pekerjaan
Are you passionate about leveraging data to drive marketing success? Dwi Cermat Indonesia is seeking a detail-oriented CRM Marketing Analyst to join our expanding marketing team. In this pivotal role, you will bridge the gap between creative marketing initiatives and data-driven strategy, ensuring our customer relationship management efforts yield maximum impact.
We value analytical thinking and innovation. Whether you are a recent graduate eager to launch your career or an experienced professional looking for a new challenge, we encourage you to apply if you have a strong interest in event tracking and campaign analytics.
As part of our team, you will be responsible for monitoring customer interactions, optimizing marketing funnels, and collaborating with cross-functional teams to deliver personalized customer experiences.
Tanggung Jawab
- Analyze customer data to segment audiences and optimize CRM campaign performance.
- Execute and monitor event tracking for marketing campaigns to ensure accurate data collection and reporting.
- Collaborate with the marketing team to design and refine customer journey maps.
- Assist in automating email marketing workflows and personalized communication strategies.
- Prepare comprehensive reports on campaign KPIs, ROI, and customer engagement trends.
- Identify trends and opportunities for improvement in our current marketing processes.
Kualifikasi
- Bachelor’s degree in Marketing, Business, Statistics, or a related field.
- Fresh graduates are welcome to apply; internship experience is a significant plus.
- Basic knowledge of CRM platforms (e.g., HubSpot, Salesforce, or similar) is desired.
- Familiarity with event tracking tools such as Google Analytics or Facebook Pixel.
- Strong analytical skills with the ability to interpret complex datasets.
- Excellent written and verbal communication skills in English.