Deskripsi Pekerjaan
Join PT Kostudio Cipta Kreasindo as a Digital Ads Specialist and drive impactful digital marketing campaigns that elevate brand visibility and ROI. In this strategic role, you'll orchestrate end-to-end digital advertising initiatives, from conceptualizing multi-channel strategies to executing data-driven campaigns across SEO, SEM, and paid social platforms. You'll leverage cutting-edge analytics tools to optimize ad performance, identify growth opportunities, and ensure maximum budget efficiency. Collaborate with cross-functional teams to align campaigns with business objectives while staying ahead of digital marketing trends. This position offers the chance to shape our digital footprint in a dynamic marketing environment.
Tanggung Jawab
- Develop and implement comprehensive digital advertising strategies across SEO, SEM, and social media channels
- Manage paid advertising campaigns (Google Ads, Facebook Ads, etc.) with strict budget adherence
- Analyze campaign performance metrics using analytics tools to optimize ROI
- Conduct market research to identify emerging trends and competitive opportunities
- Collaborate with design and content teams to create compelling ad creatives
- Generate regular performance reports and actionable insights for stakeholders
- Stay updated on digital platform algorithm changes and industry best practices
Kualifikasi
- Bachelor's degree in Marketing, Communications, or related field
- 3+ years of hands-on experience in digital advertising and campaign management
- Proven expertise in SEO/SEM tools (Google Ads, Google Analytics, SEMrush)
- Strong analytical skills with data-driven decision-making ability
- Experience with A/B testing and conversion rate optimization
- Proficiency in social media advertising platforms (Meta, LinkedIn Ads)
- Excellent communication skills in both Indonesian and English