Deskripsi Pekerjaan
Are you a digital native with a passion for beauty, wellness, and aesthetic trends? Derka Slimming & Aesthetic Clinic is looking for a dynamic and results-driven Digital E-Commerce Specialist to join our team in Jakarta Utara. As we continue to grow, we need an expert to own our digital presence, specifically focusing on scaling our marketplace operations and TikTok channel from the ground up.
In this role, you will be the engine behind our digital sales strategy. You will be responsible for end-to-end management of our online storefronts, ensuring our aesthetic services and products reach the right audience through compelling content, strategic product management, and high-energy live selling sessions. If you are a self-starter who thrives in a fast-paced environment and understands the nuances of the Indonesian beauty market, we want to hear from you!
Tanggung Jawab
- Develop and execute comprehensive e-commerce strategies for marketplaces (Shopee, Tokopedia, etc.) and TikTok Shop to drive consistent revenue growth.
- Manage end-to-end store operations, including product listing, inventory management, price optimization, and promotional activities.
- Plan and execute high-engagement TikTok live selling sessions to boost brand awareness and conversion rates.
- Create and curate creative content for TikTok that aligns with aesthetic clinic brand guidelines and trends.
- Analyze sales data, traffic metrics, and customer behavior to optimize store performance and identify new growth opportunities.
- Collaborate with the marketing team to design integrated promotional campaigns for festive seasons and monthly sales events.
- Monitor and respond to customer inquiries and reviews to maintain a high shop rating and service excellence.
Kualifikasi
- Bachelor’s degree in Marketing, Business, Communication, or a related field.
- Minimum 1-2 years of experience in E-commerce, Marketplace management, or Social Media Marketing.
- Proven track record in managing TikTok Shop and marketplace platforms (Shopee/Tokopedia) with a focus on sales growth.
- Confident and comfortable with public speaking for live streaming/live selling.
- Strong understanding of digital marketing trends, SEO basics for marketplaces, and content creation tools (CapCut, Canva, etc.).
- Data-driven mindset with the ability to interpret analytical reports into actionable strategies.
- Highly organized, target-oriented, and able to work effectively in a high-pressure, fast-paced environment.
- Passion for the beauty and aesthetic industry is a significant advantage.