Deskripsi Pekerjaan
Are you a creative storyteller with a passion for agriculture and digital growth? Hydro Farm Indonesia is seeking a highly motivated Digital Marketing & Content Strategist to join our team in Tangerang. In this role, you will be the driving force behind our brand voice, responsible for crafting compelling digital campaigns that connect our sustainable farming solutions with a broader audience.
The ideal candidate is a digital native who understands the intricacies of content performance, community engagement, and brand building. You will translate complex agricultural information into engaging social media content, blog posts, and digital newsletters. We value creativity, data-driven insights, and a proactive mindset. If you have a knack for creating visual and written content that converts, we want to hear from you.
Note: Please ensure you include a link to your best portfolio with your application.
Tanggung Jawab
- Develop and execute comprehensive digital marketing strategies across multiple platforms (Instagram, TikTok, Facebook, LinkedIn).
- Create, edit, and publish high-quality content (written, visual, and video) that aligns with our brand identity.
- Analyze social media performance metrics to optimize content strategy and improve engagement rates.
- Collaborate with the design team to ensure all visual assets are on-brand and impactful.
- Manage community interactions and build strong relationships with followers and influencers.
- Conduct keyword research and SEO audits to increase organic search visibility for our website.
- Monitor industry trends in agriculture and digital marketing to stay ahead of the curve.
Kualifikasi
- Bachelor’s degree in Marketing, Communications, Business, or a related field.
- Minimum 1-2 years of experience in digital marketing or content creation.
- Strong portfolio demonstrating successful social media campaigns or content projects (Required).
- Proficient in content management systems and social media management tools.
- Excellent copywriting skills in both Indonesian and English.
- Basic graphic design or video editing skills (e.g., Canva, CapCut, Adobe Creative Suite).
- Analytical mindset with the ability to interpret data and report on campaign KPIs.
- Strong interpersonal skills and a proactive, problem-solving attitude.