Deskripsi Pekerjaan
Are you a creative and data-driven marketing professional eager to make an impact in the digital landscape? PT Hongsheng International is looking for a talented Digital Marketing E-Commerce Specialist to join our innovative team in Surabaya. In this pivotal role, you will be responsible for developing and executing comprehensive digital strategies that drive traffic, enhance brand visibility, and maximize sales on our e-commerce platforms. We pride ourselves on fostering a collaborative and supportive work environment where continuous learning is encouraged.
As a key member of our marketing team, you will have the opportunity to work on exciting projects, receive performance bonuses, and benefit from ongoing professional training. If you are passionate about e-commerce trends, possess strong analytical skills, and want to grow your career in a dynamic industry, we want to hear from you.
Tanggung Jawab
- Develop and implement comprehensive e-commerce marketing strategies to increase online traffic and conversion rates.
- Manage and optimize digital advertising campaigns across Google Ads, Meta, and other major platforms.
- Conduct keyword research and on-page SEO activities to improve organic search rankings and visibility.
- Analyze website performance data using Google Analytics to identify trends, optimize user experience, and measure campaign ROI.
- Create engaging content for social media channels and email marketing newsletters to nurture leads and retain customers.
- Collaborate closely with the design and product teams to ensure brand consistency and alignment across all digital touchpoints.
- Stay updated with the latest e-commerce trends and digital marketing tools to recommend innovative solutions.
Kualifikasi
- Bachelor’s degree in Marketing, Communication, Business Administration, or a related field.
- Minimum of 1-2 years of proven experience in Digital Marketing or E-commerce.
- Strong understanding of SEO, SEM, social media marketing, and content strategy.
- Proficiency in using digital marketing tools such as Google Analytics, Google Ads Manager, and email marketing platforms.
- Excellent written and verbal communication skills in both English and Bahasa Indonesia.
- Detail-oriented with strong analytical thinking and problem-solving abilities.
- Self-motivated individual with the ability to work effectively in a fast-paced, collaborative team environment.