Deskripsi Pekerjaan
Are you a data-driven marketing professional with a passion for brand growth? We are seeking a highly skilled and strategic Digital Marketing Manager to join our team in Jakarta Utara. In this role, you will be the driving force behind our brand's online presence, utilizing your deep expertise in internet marketing to elevate our market positioning, drive engagement, and maximize return on ad spend.
The ideal candidate will have a proven track record in brand management and a comprehensive understanding of the full digital ecosystem. You will be responsible for orchestrating end-to-end campaigns, from high-level branding strategies to the technical execution of performance marketing. If you are analytical, creative, and thrive in a fast-paced environment, we invite you to help us shape the future of our brand.
Tanggung Jawab
- Develop and execute comprehensive digital marketing strategies to increase brand awareness and market share.
- Manage and optimize end-to-end digital ad campaigns across platforms like Google Ads, Meta Ads, and LinkedIn.
- Lead brand management initiatives, ensuring consistent messaging and visual identity across all digital touchpoints.
- Analyze marketing performance metrics (ROI, CPA, CTR) and provide actionable insights to senior leadership.
- Oversee SEO and SEM activities to improve organic visibility and search engine rankings.
- Collaborate with cross-functional teams to align marketing campaigns with overall business objectives.
- Stay updated with the latest digital marketing trends, tools, and algorithm changes to maintain a competitive edge.
Kualifikasi
- Minimum of 3-5 years of professional experience in brand marketing or as a brand manager.
- Deep expertise in SEO/SEM, digital advertising, and content marketing strategies.
- Strong analytical skills with proficiency in tools such as Google Analytics, Search Console, and ad management platforms.
- Proven ability to manage budgets and deliver results in a high-growth environment.
- Excellent communication and project management skills.
- Bachelor's degree in Marketing, Business, Communication, or a related field.
- Fluency in English and Bahasa Indonesia is preferred.