Deskripsi Pekerjaan
About Goodsprint.ID
Goodsprint.ID is a rapidly growing leader in the digital printing industry, based in the vibrant creative city of Bandung, West Java. We are dedicated to providing exceptional quality and service in every print job we undertake.
The Role
Our online sales channels are the lifeblood of our business, and we are seeking a visionary Digital Marketing & Marketplace Specialist to orchestrate our complete digital strategy. In this pivotal role, you will possess a unique blend of creative flair and analytical prowess. You will not only manage our marketplaces like Shopee and Tokopedia but will also be the creative mind behind our visual identity, designing compelling graphics that capture our brand's essence and drive customer engagement.
Your primary objective will be to drive significant growth in online sales while elevating our brand presence across all digital touchpoints. You will dive deep into data, using insights to refine our SEO strategies, optimize ad spend, and tailor our promotional efforts to maximize ROI.
What We Offer
- A competitive monthly salary ranging from Rp 2,700,000 to Rp 4,000,000.
- A supportive, full-time role in a collaborative team environment.
- Opportunities for professional growth and career advancement in a scaling company.
- Exposure to the latest technologies in digital printing and e-commerce tools.
- A dynamic work culture in the heart of Bandung's creative district.
Tanggung Jawab
- E-Commerce Management: Oversee daily operations of online stores across Shopee, Tokopedia, and the company website, ensuring accurate product listings, inventory sync, and timely order processing.
- Visual Content Creation: Design high-impact visual assets including product images, promotional banners, and social media graphics using Adobe Photoshop, Illustrator, and Canva.
- Digital Advertising: Plan, execute, and optimize paid advertising campaigns on Google Ads and social media platforms to drive targeted traffic and conversions.
- Search Engine Optimization: Implement on-site and off-site SEO strategies, conduct keyword research, and optimize product pages to improve organic search rankings.
- Data Analysis & Reporting: Monitor KPIs (traffic, conversion rate, AOV) using Google Analytics and marketplace dashboards to provide actionable insights and monthly reports.
- Customer Journey: Work closely with the customer service team to ensure a seamless user experience and address feedback related to marketing campaigns.
- Competitor & Market Analysis: Keep a constant pulse on the digital printing market, competitor strategies, and e-commerce trends to identify new opportunities.
Kualifikasi
- Bachelor's degree in Marketing, Design, Business, Information Technology, or equivalent practical experience.
- 1-2 years of hands-on experience in e-commerce management, digital marketing, or graphic design. Experience in the printing industry is highly advantageous.
- Advanced proficiency in Adobe Creative Suite (Photoshop, Illustrator) and design tools like Canva. A portfolio of work is mandatory.
- Expert-level understanding of the Shopee and Tokopedia seller ecosystem, including algorithm nuances, campaign tools, and optimization tactics.
- Solid grasp of SEO fundamentals, Google Analytics, and keyword research tools.
- Excellent communication skills in Bahasa Indonesia and English, both written and verbal.
- Analytical mindset with the ability to interpret data and make data-driven decisions.
- Self-starter with strong organizational skills, capable of managing multiple projects and meeting tight deadlines.