Deskripsi Pekerjaan
Are you a data-driven marketer with a passion for search engine visibility and performance growth? At NAVEGaid, we are looking for a Digital Marketing & SEO Specialist who goes beyond basic execution. You won’t just be running ads or writing SEO titles — you’ll be defining strategy, experimenting with bold ideas, and seeing the tangible impact of your work on our digital footprint.
As part of our dynamic team in Jakarta Raya, you will be responsible for bridging the gap between technical SEO and creative digital marketing. We value individuals who are proactive, curious about the latest algorithm changes, and capable of translating complex data into actionable marketing insights. This part-time role offers a unique opportunity to shape the brand’s online presence while working in a collaborative and forward-thinking environment.
If you thrive on measuring ROI, optimizing conversion rates, and staying ahead of search trends, NAVEGaid is the place for your next career milestone. Join us and help navigate the complex landscape of digital growth through innovation and data-backed strategies.
Tanggung Jawab
- Develop and execute comprehensive SEO strategies, including technical audits, on-page optimization, and high-quality link-building initiatives.
- Manage and optimize paid search and social media advertising campaigns (Google Ads, Meta Ads) to ensure maximum ROI and lead generation.
- Conduct deep keyword research and competitive analysis to identify new traffic and growth opportunities.
- Monitor, analyze, and report on website performance metrics using Google Analytics, Search Console, and other industry SEO tools.
- Collaborate with the content team to ensure all digital assets are search-optimized and aligned with brand messaging.
- Implement A/B testing for landing pages and ad copies to improve overall conversion rates and user engagement.
- Keep the organization updated on the latest trends and algorithm shifts within the digital marketing landscape.
Kualifikasi
- Proven professional experience as an SEO Specialist or Digital Marketing Executive.
- Solid understanding of search engine algorithms, ranking factors, and technical SEO principles.
- Proficiency with SEO tools such as Ahrefs, SEMrush, Moz, or Screaming Frog.
- Hands-on experience managing PPC campaigns across Google Ads and Meta Ads Manager.
- Strong analytical mindset with the ability to turn raw data into strategic marketing recommendations.
- Excellent written and verbal communication skills, with a keen eye for detail.
- Ability to work effectively in a part-time capacity while maintaining high productivity and initiative.