Deskripsi Pekerjaan
Are you a creative and data-driven individual looking to launch or accelerate your career in the digital landscape? We are currently seeking a motivated Digital Marketing Specialist to join our growing team in Surabaya. In this role, you will be the engine behind our online presence, crafting engaging content and managing campaigns that resonate with our target audience.
We provide a collaborative, professional, and comfortable working environment where your ideas are valued. If you have a passion for social media trends, content creation, and digital growth, we want to hear from you. We offer a competitive base salary, comprehensive benefits including BPJS, and performance-based incentives to reward your hard work.
Tanggung Jawab
- Develop and execute comprehensive digital marketing strategies across multiple platforms (Social Media, Web, Email).
- Create high-quality, engaging content for various digital channels to increase brand awareness and engagement.
- Manage and optimize social media accounts, including daily posting, community management, and trend monitoring.
- Analyze campaign performance metrics and provide actionable insights for future optimization.
- Coordinate with internal teams to ensure brand consistency across all marketing collateral.
- Conduct keyword research and implement basic SEO best practices to drive organic traffic.
- Plan and execute promotional campaigns to hit monthly lead or sales targets.
- Monitor industry trends and competitor activities to identify new opportunities for growth.
Kualifikasi
- Diploma or Bachelor’s degree in Marketing, Communications, Business, or a related field.
- Proven experience or a strong portfolio in managing social media accounts or digital marketing campaigns.
- Proficiency in digital marketing tools and platforms (Meta Business Suite, Google Analytics, Canva, etc.).
- Strong analytical mindset with the ability to interpret data and adjust strategies accordingly.
- Excellent copywriting and communication skills in both Indonesian and English.
- Creative problem-solving skills and a high level of attention to detail.
- Ability to work independently as well as collaboratively in a fast-paced environment.
- Deep understanding of digital marketing trends, specifically within the Indonesian market.