Deskripsi Pekerjaan
J&T Express is seeking a dynamic Digital Marketing Specialist to drive our online presence in Tangerang, Banten. You'll be responsible for creating and executing comprehensive social media strategies that enhance brand visibility and customer engagement across all digital platforms. This role requires a creative professional who can develop compelling campaigns, analyze performance metrics, and optimize content to achieve business objectives. You'll collaborate with cross-functional teams to ensure consistent brand messaging while staying ahead of digital marketing trends. The ideal candidate will have a passion for innovative marketing techniques and the ability to translate business goals into actionable digital strategies.
Join our fast-growing logistics company and contribute to shaping J&T Express's digital footprint in Indonesia. This position offers the opportunity to work with cutting-edge marketing tools and technologies while making a tangible impact on our regional marketing success.
Tanggung Jawab
- Develop and implement comprehensive social media strategies for J&T Express Tangerang operations
- Create engaging content across multiple digital platforms (Facebook, Instagram, TikTok, etc.)
- Plan and execute data-driven digital marketing campaigns
- Monitor social media trends and competitor activities
- Analyze campaign performance metrics and optimize content
- Manage community engagement and customer interactions
- Collaborate with regional marketing team on brand consistency
- Prepare monthly performance reports and actionable insights
Kualifikasi
- Bachelor's degree in Marketing, Communications, or related field
- Minimum 2 years of digital marketing experience
- Proven expertise in social media management and campaign development
- Strong analytical skills with experience in marketing analytics tools
- Creativity in content creation and visual storytelling
- Excellent written and verbal communication skills in Indonesian
- Ability to work independently and in cross-functional teams
- Knowledge of digital advertising platforms (Meta Ads, Google Ads)