Deskripsi Pekerjaan
Are you a creative digital storyteller with a passion for growth? PT Mana Aktiva Kreasi is looking for a talented Digital Marketing Specialist to join our dynamic team in Medan. In this role, you will be the driving force behind our brand's online presence, crafting compelling campaigns that resonate with our target audience and deliver measurable results.
The ideal candidate is data-driven, stays ahead of the latest industry trends, and thrives in a fast-paced environment. You will have the opportunity to experiment with new marketing channels, manage social media strategy, and optimize our digital footprint to achieve company objectives. If you are ready to elevate your career and make a significant impact in the digital landscape, we want to hear from you.
Tanggung Jawab
- Develop, implement, and manage comprehensive digital marketing campaigns across various platforms.
- Create, schedule, and optimize engaging content for social media channels (Instagram, TikTok, Facebook).
- Manage SEO strategies to increase website traffic and improve organic search rankings.
- Monitor and analyze campaign performance metrics, providing actionable insights for continuous improvement.
- Execute email marketing initiatives and lead nurturing strategies to drive customer engagement.
- Collaborate with the design team to ensure visual assets align with brand guidelines.
- Stay updated with the latest digital marketing trends, tools, and best practices.
Kualifikasi
- Bachelor’s degree in Marketing, Communications, Business, or a related field.
- Minimum 1-2 years of proven experience in digital marketing or social media management.
- Strong understanding of SEO, SEM, and content marketing principles.
- Proficiency with digital marketing tools such as Google Analytics, Meta Business Suite, and basic graphic design software (Canva/Adobe Spark).
- Excellent communication skills with a strong command of Indonesian and English.
- Analytical mindset with the ability to interpret data and adjust strategies accordingly.
- Creative thinker with a keen eye for visual storytelling and trends.