Deskripsi Pekerjaan
Join our dynamic team at PT Karunia Kencana Inter Global as a Digital Marketing Specialist where you'll drive brand growth through innovative online strategies. This pivotal role requires you to craft compelling digital experiences that resonate with our target audience across multiple platforms. You'll develop and execute data-driven campaigns that enhance brand visibility, engage customers, and boost conversion rates. By leveraging cutting-edge analytics tools, you'll continuously optimize our digital ecosystem to maximize ROI and stay ahead of industry trends. We're seeking a creative strategist who can transform market insights into actionable digital initiatives while maintaining brand consistency across all touchpoints. If you're passionate about digital innovation and thrive in results-oriented environments, this role offers an exciting opportunity to shape our digital future.
Tanggung Jawab
- Develop and implement comprehensive digital marketing strategies across social media, email, and web platforms
- Create engaging content (blogs, videos, graphics) tailored to target audience demographics
- Analyze campaign performance metrics and generate actionable insights for optimization
- Manage brand's social media presence to increase engagement and community growth
- Collaborate with cross-functional teams to ensure cohesive brand messaging
- Monitor industry trends and competitor activities to identify growth opportunities
- Optimize SEO/SEM campaigns to improve organic search rankings
- Manage digital advertising budgets and ensure cost-effective campaign execution
Kualifikasi
- Bachelor's degree in Marketing, Communications, or related field
- 2+ years of hands-on digital marketing experience with proven campaign results
- Proficiency in analytics tools (Google Analytics, Facebook Insights)
- Strong content creation skills across multiple digital formats
- Expertise in social media platforms (Instagram, Facebook, LinkedIn)
- Basic understanding of SEO/SEM principles and email marketing automation
- Excellent communication skills with ability to translate data into actionable strategies
- Ability to work independently while collaborating effectively in team environments