Deskripsi Pekerjaan
Are you a creative strategist looking to accelerate your career? PT Leofa Integritas Perkasa is seeking a dynamic Digital Marketing Specialist to join our growing team in Kabupaten Tangerang. We pride ourselves on cultivating a professional yet flexible and fun work environment where innovation is encouraged and talent is rewarded.
As our Digital Marketing Specialist, you will be the engine behind our brand's online presence, driving growth and engagement through data-driven campaigns. This is an exceptional opportunity to take ownership of end-to-end digital marketing initiatives in a supportive company culture that prioritizes both professional development and work-life balance.
Tanggung Jawab
- Develop, implement, and manage comprehensive digital marketing strategies across multiple platforms.
- Create, schedule, and optimize engaging content for social media channels to boost brand awareness.
- Execute SEO/SEM campaigns to improve organic search rankings and drive targeted traffic.
- Manage paid advertising budgets, including Meta Ads and Google Ads, to maximize ROI.
- Monitor, analyze, and report on key performance metrics (KPIs) to track campaign success.
- Collaborate with cross-functional teams to align digital efforts with overall business objectives.
- Stay up-to-date with the latest digital trends, tools, and best practices in the marketing industry.
Kualifikasi
- Bachelor’s degree in Marketing, Communications, Business, or a related field.
- Minimum 1-2 years of experience in a digital marketing role or similar capacity.
- Proficiency in using digital marketing tools such as Google Analytics, Meta Business Suite, and SEO tools.
- Strong understanding of social media algorithms, content strategy, and digital advertising.
- Excellent communication skills, both written and verbal, in Indonesian and English.
- A creative mindset with the ability to translate data into actionable insights.
- Ability to work independently and as part of a team in a fast-paced environment.
- Strong organizational skills and ability to manage multiple projects simultaneously.