Deskripsi Pekerjaan
Are you a creative storyteller with a passion for the beauty and wellness industry? Elizabeth Beauty Art is looking for a talented and trend-savvy Digital Marketing Specialist to join our team in Surabaya. In this role, you will be the creative engine behind our brand's online presence, helping us grow our community and connect with beauty enthusiasts across Indonesia.
We are looking for someone who stays ahead of digital trends, understands the nuances of social media engagement, and has a keen eye for aesthetic content creation. If you are passionate about building a brand voice and driving growth through innovative content strategies, we want to meet you!
Tanggung Jawab
- Develop and execute comprehensive content strategies across blog, articles, video, and infographics.
- Manage and grow our official social media channels, including Instagram, TikTok, and Facebook.
- Collaborate with the team to create visually appealing assets that align with our brand identity.
- Engage with our online community by responding to comments, messages, and fostering meaningful interactions.
- Analyze social media and web performance metrics to refine marketing strategies and improve ROI.
- Stay updated with the latest digital marketing trends, tools, and best practices in the beauty sector.
- Coordinate with internal teams to promote brand campaigns, events, and new service launches.
Kualifikasi
- Minimum 1 year of experience in Digital Marketing, Content Creation, or Social Media Management.
- Strong portfolio showcasing creative content (written, visual, or video).
- Proficiency in using design tools like Canva, Adobe Creative Suite, or mobile video editing apps (CapCut/InShot).
- Excellent communication skills in Indonesian (written and spoken).
- Deep understanding of social media algorithms and content optimization.
- Highly creative, detail-oriented, and able to work independently.
- Strong interest in beauty, fashion, and lifestyle trends.