Deskripsi Pekerjaan
Join Pt. Indonuans Stary Grup as a Digital Marketing Specialist and drive our online growth through innovative strategies. We're seeking a dynamic professional to develop and execute multi-channel digital campaigns that enhance brand visibility, engage target audiences, and boost conversion rates. In this role, you'll leverage cutting-edge tools and analytics to optimize our digital footprint across social media, SEO, email marketing, and paid advertising platforms. Collaborate with cross-functional teams to create compelling content that resonates with Indonesian consumers while staying ahead of emerging digital trends. This position offers the opportunity to shape our digital transformation and make measurable impact in Jakarta's competitive marketing landscape.
Tanggung Jawab
- Develop and implement comprehensive digital marketing strategies across social media, SEO, SEM, and email channels
- Manage and optimize company website performance using Google Analytics and other SEO tools
- Create engaging content for blogs, social media platforms, and email campaigns
- Analyze campaign performance metrics and provide actionable insights for continuous improvement
- Coordinate with design teams to produce compelling visual assets for digital campaigns
- Monitor industry trends and competitor activities to identify growth opportunities
- Manage digital advertising budgets and ensure maximum ROI across campaigns
Kualifikasi
- Bachelor's degree in Marketing, Communications, or related field
- Minimum 2 years of experience in digital marketing with proven campaign results
- Strong proficiency in Google Analytics, SEO/SEM tools, and social media platforms
- Excellent written and verbal communication skills in both English and Indonesian
- Creative thinking with ability to develop data-driven marketing strategies
- Experience with email marketing automation tools (e.g., Mailchimp)
- Knowledge of Indonesian market trends and consumer behavior