Deskripsi Pekerjaan
Are you a digital commerce enthusiast with a passion for the travel and leisure industry? Bali Cruises Nusantara is looking for a talented and highly motivated Ecommerce Specialist to join our dynamic marketing team. In this role, you will be the driving force behind our online sales performance, optimizing our digital storefront to provide a seamless booking experience for our global clientele.
As our Ecommerce Specialist, you will manage our end-to-end online product listings, analyze conversion funnels, and implement data-driven strategies to increase revenue. We are looking for someone who understands the nuances of the Indonesian tourism market and can translate those insights into high-converting digital campaigns. This is a unique opportunity to grow your career within a prestigious cruise and hospitality operator in Bali.
Tanggung Jawab
- Manage and maintain product inventory and pricing across our ecommerce website and third-party booking platforms.
- Optimize website content, including product descriptions and imagery, for maximum conversion and SEO performance.
- Monitor and analyze daily traffic, sales data, and user behavior to identify growth opportunities.
- Collaborate with the marketing team to execute digital campaigns, promotions, and seasonal sales events.
- Ensure a seamless user experience (UX) from initial landing to checkout completion.
- Implement A/B testing strategies to improve conversion rates and decrease cart abandonment.
- Prepare regular performance reports and present actionable insights to stakeholders.
- Troubleshoot technical issues with the website interface to ensure 24/7 reliability for international guests.
Kualifikasi
- Minimum of 2 years of professional experience in Ecommerce management or digital marketing.
- Proven track record of managing CMS platforms (e.g., Shopify, WooCommerce, or bespoke booking systems).
- Strong understanding of SEO, SEM, and digital advertising principles.
- Excellent analytical skills, with proficiency in Google Analytics and data visualization tools.
- Strong written and verbal communication skills in English and Indonesian.
- Ability to work independently in a remote environment while maintaining high levels of productivity.
- Attention to detail with a focus on delivering a high-quality user experience.
- Experience in the travel, hospitality, or tourism industry is highly advantageous.