Deskripsi Pekerjaan
Join Mustika Ratu as a Group Brand Manager and lead our iconic brand portfolio with flexibility, competitive compensation, and career development opportunities. We seek a visionary leader to drive brand strategy, enhance market presence, and lead high-performing marketing teams. This pivotal role offers the chance to shape brand narratives across diverse product categories while working in a dynamic environment that values innovation and professional growth.
Tanggung Jawab
- Develop and execute comprehensive brand strategies for multi-brand portfolio
- Lead cross-functional teams to deliver integrated marketing campaigns
- Analyze market trends and consumer insights to identify growth opportunities
- Oversee brand positioning, messaging, and visual identity consistency
- Manage P&L for brand portfolios and optimize marketing ROI
- Collaborate with R&D on product innovation and lifecycle management
- Monitor competitive landscape and adjust strategies proactively
Kualifikasi
- Bachelor's degree in Marketing/Business; MBA preferred
- 5+ years brand management experience with FMCG/beauty background
- Proven track record in multi-brand leadership
- Strong analytical skills with data-driven decision making
- Expertise in digital marketing and omnichannel campaigns
- Exceptional leadership and team development abilities
- Fluent in Bahasa Indonesia and English