Deskripsi Pekerjaan
Are you a creative visionary with a passion for digital growth? Ruijin Trade Indonesia Jaya is seeking a strategic and hands-on Head of Digital Marketing to lead our brand presence and drive customer acquisition in the Indonesian market. In this role, you will be the creative engine behind our marketing initiatives, balancing high-level strategy with tactical execution in design and multimedia content.
We are looking for a versatile professional who is comfortable wearing multiple hats—from conceptualizing stunning 2D and 3D visual assets to executing high-converting ad campaigns. If you have a proven track record in managing social media ecosystems and a keen eye for video storytelling, we want to hear from you.
As our Head of Digital Marketing, you will not just manage a brand; you will shape its narrative across all digital touchpoints, ensuring that every visual and campaign aligns with our growth targets. You will be responsible for optimizing our advertising spend and elevating our brand visibility in a competitive landscape.
Tanggung Jawab
- Develop and execute comprehensive digital marketing strategies to increase brand awareness and lead generation.
- Design high-quality 2D and 3D visual assets for marketing campaigns and product showcases.
- Oversee end-to-end video production, including filming, scriptwriting, and post-production video editing.
- Manage and grow our social media presence across platforms, ensuring consistent brand voice and high engagement.
- Plan, launch, and optimize paid advertising campaigns (boosting) to maximize ROI.
- Analyze campaign performance metrics and provide actionable insights to improve marketing effectiveness.
- Collaborate with internal teams to ensure marketing materials are aligned with current sales objectives.
Kualifikasi
- Proven experience in a Digital Marketing, Multimedia, or related creative leadership role.
- Strong proficiency in 2D and 3D design software (e.g., Adobe Creative Suite, Blender, or similar tools).
- Expertise in video editing software (e.g., Adobe Premiere Pro, After Effects, or CapCut).
- Deep understanding of social media algorithms and content trends.
- Hands-on experience with paid social advertising tools (Meta Ads Manager, TikTok Ads).
- Strong analytical mindset with the ability to interpret data and make data-driven decisions.
- Excellent communication skills and the ability to work effectively in a fast-paced environment.
- A portfolio demonstrating creative design, motion graphics, and successful digital campaigns.