Deskripsi Pekerjaan
Are you a visionary leader ready to take the helm of marketing operations? Eraya is seeking a dynamic Head of Marketing - General Manager to drive our brand growth and market presence. In this pivotal role, you will oversee the complete marketing lifecycle, from strategic planning to execution, ensuring every campaign delivers maximum ROI.
As the General Manager of Marketing, you will act as the bridge between product development, sales teams, and executive leadership. Your expertise will guide resource allocation, optimize our marketing budget, and foster a culture of innovation within the marketing department. We value candidates who can translate complex market data into actionable business strategies.
Join us in Penjaringan, Jakarta Raya, and lead a team of creative professionals to reshape the future of our brand.
Tanggung Jawab
- Strategic Leadership: Develop and execute comprehensive marketing strategies aligned with the company's overall business goals.
- Budget Management: Manage the annual marketing budget, ensuring optimal allocation of resources to maximize ROI and profitability.
- Cross-Functional Collaboration: Work closely with product development, sales, and executive teams to align marketing initiatives with business objectives.
- Team Management: Lead, mentor, and develop a high-performing marketing team, fostering a culture of creativity and accountability.
- Market Analysis: Conduct deep market research and analyze competitor activities to identify new opportunities and threats.
- Campaign Oversight: Oversee the planning, execution, and optimization of both digital and traditional marketing campaigns.
Kualifikasi
- Education: Bachelor's degree in Marketing, Business Administration, or a related field.
- Experience: Minimum of 8-10 years of experience in marketing management, with at least 3-5 years in a senior leadership role.
- Industry Knowledge: Strong understanding of the retail or e-commerce industry is highly preferred.
- Financial Acumen: Proven track record of managing large marketing budgets and analyzing financial performance metrics.
- Leadership Skills: Exceptional ability to lead diverse teams and drive organizational change.
- Communication: Excellent verbal and written communication skills in English and Indonesian.