Deskripsi Pekerjaan
Are you a strategic leader with a passion for driving marketing excellence? We are seeking a highly motivated Head of Marketing Program & Performance to join our team in Maros. In this pivotal role, you will be the architect of our marketing initiatives, ensuring that every campaign is meticulously planned, flawlessly executed, and optimized for maximum ROI.
As our Head of Marketing Program & Performance, you will bridge the gap between creative strategy and data-driven execution. You will oversee our marketing ecosystem, manage program timelines, and analyze performance metrics to ensure we are consistently hitting and exceeding company targets. If you thrive in a fast-paced environment and have a proven track record of scaling marketing operations, we want to hear from you.
Tanggung Jawab
- Develop and execute end-to-end marketing programs aligned with company growth objectives.
- Monitor and analyze campaign performance metrics to optimize marketing spend and ROI.
- Lead cross-functional collaboration between creative, sales, and operations teams to ensure unified messaging.
- Establish standard operating procedures (SOPs) for marketing project management.
- Identify market trends and consumer insights to pivot strategies proactively.
- Manage marketing budgets and report on performance KPIs to senior management.
- Oversee the operational efficiency of marketing launches and promotional cycles.
Kualifikasi
- Bachelor’s degree in Marketing, Business Administration, or a related field.
- Minimum 5+ years of experience in marketing project management or performance marketing.
- Strong analytical skills with proficiency in Google Analytics, CRM tools, and marketing automation software.
- Exceptional leadership abilities and experience managing high-performing teams.
- Proven ability to manage complex projects within tight deadlines.
- Excellent communication skills, both in Bahasa Indonesia and English.
- Strong understanding of digital marketing ecosystems and traditional media channels.