Deskripsi Pekerjaan
Are you a social media enthusiast with a passion for driving brand growth through community engagement? Daihatsu Kharisma Sejahtera is seeking a creative and data-driven KOL & Affiliate Marketing Specialist to join our dynamic team in Surabaya.
In this role, you will be the bridge between our brand and the digital community. You will identify, build, and nurture relationships with Key Opinion Leaders (KOLs) and affiliate partners to amplify our brand presence, increase test-drive bookings, and drive automotive sales. We offer a supportive work environment that prioritizes your personal development and long-term career growth in the automotive marketing industry.
If you have a knack for digital trends, influencer management, and performance-based marketing, we want to meet you!
Tanggung Jawab
- Identify, recruit, and manage relationships with automotive KOLs and micro-influencers.
- Develop and execute end-to-end affiliate marketing campaigns to boost lead generation.
- Coordinate content creation with influencers to ensure brand alignment and messaging accuracy.
- Monitor and analyze campaign performance metrics (ROI, conversion rates, reach) to optimize strategies.
- Negotiate partnership contracts and ensure timely delivery of campaign assets.
- Keep up-to-date with digital marketing trends and competitor activities in the automotive sector.
- Report directly to the management team on growth progress and community engagement impact.
Kualifikasi
- Bachelor’s degree in Marketing, Communication, Business, or a related field.
- Minimum 1-2 years of experience in Influencer Marketing or Affiliate Management.
- Strong understanding of social media platforms (TikTok, Instagram, YouTube) and influencer marketing best practices.
- Proven ability to negotiate and build professional relationships with content creators.
- Excellent communication and interpersonal skills, with a creative mindset.
- Strong analytical skills to interpret campaign data and optimize performance.
- Resilient, goal-oriented, and able to work independently in a fast-paced environment.
- Based in or willing to work in Surabaya.