Deskripsi Pekerjaan
PT Sebelas September Mandiri is seeking a dynamic and results-driven KOL & Affiliate Specialist to join our growing marketing team. In this pivotal role, you will be responsible for designing and implementing innovative strategies to manage influencer relationships and affiliate programs. We are looking for a creative professional who can bridge the gap between brand identity and digital engagement, driving both brand awareness and revenue growth through high-impact partnerships.
You will work closely with cross-functional teams to execute campaigns that resonate with our target audience. If you have a passion for the digital landscape and a knack for building lasting relationships, this is an excellent opportunity to advance your career in a supportive environment with clear growth prospects.
Tanggung Jawab
- Develop and execute comprehensive KOL (Key Opinion Leader) strategies to enhance brand visibility and engagement across digital platforms.
- Identify, vet, and onboard top-tier KOLs and affiliate partners that align perfectly with the company's brand values and target demographics.
- Manage and optimize affiliate campaigns to maximize ROI, conversion rates, and overall campaign performance.
- Monitor market trends and competitor activities in the influencer marketing and affiliate space to stay ahead of the curve.
- Analyze campaign performance data and provide actionable insights to refine future strategies.
- Build and maintain strong, professional relationships with influencers and media partners through effective negotiation and communication.
- Coordinate with internal teams (Creative, Product, Sales) to ensure cohesive messaging and campaign execution.
Kualifikasi
- Bachelor's degree in Marketing, Communications, Business Administration, or a related field.
- Minimum of 2-3 years of proven experience in influencer marketing, social media marketing, or affiliate marketing.
- Strong understanding of the Indonesian social media landscape, including trends on Instagram, TikTok, YouTube, and other relevant platforms.
- Excellent negotiation, communication, and interpersonal skills.
- Proficiency in using analytics tools (e.g., Google Analytics, social media insights, affiliate dashboards) to track performance.
- Creative mindset with the ability to generate innovative campaign ideas and content concepts.
- Self-motivated, organized, and able to work independently in a fast-paced, results-oriented environment.