Deskripsi Pekerjaan
Are you a social media trendsetter with a passion for the beauty and cosmetics industry? PT KOMAR COSMETICS TECHNOLOGY is looking for a dynamic and results-driven KOL Specialist to join our growing marketing team in Tangerang. In this role, you will be the bridge between our brand and the most influential voices in the beauty community.
We are looking for someone who understands the pulse of TikTok, Instagram, and YouTube, and knows how to transform digital conversations into tangible brand growth. You will be responsible for scouting talent, managing end-to-end influencer campaigns, and fostering long-term relationships that align with our brand identity.
Tanggung Jawab
- Identify and scout high-potential Key Opinion Leaders (KOLs) and influencers within the beauty and cosmetics niche.
- Manage end-to-end influencer marketing campaigns, from initial outreach and contract negotiation to content approval and performance analysis.
- Build and maintain strong, collaborative relationships with influencers, agencies, and creators.
- Develop creative campaign briefs that align with brand objectives and current market trends.
- Monitor campaign performance metrics, including engagement rates, ROI, and conversion data, to optimize future strategies.
- Coordinate product seeding activities and ensure timely delivery of campaign deliverables.
- Stay updated on social media trends, algorithm changes, and competitor activities to maintain a competitive edge.
Kualifikasi
- Bachelor’s degree in Marketing, Communications, Business, or a related field.
- Minimum 1-2 years of experience in influencer marketing or social media management, preferably in the beauty/cosmetics industry.
- Deep understanding of the Indonesian social media landscape, particularly TikTok and Instagram.
- Strong negotiation and communication skills with the ability to represent the brand professionally.
- Proven track record of managing successful influencer campaigns with measurable results.
- Highly organized, detail-oriented, and capable of managing multiple projects simultaneously.
- Ability to work effectively in a fast-paced environment and meet tight deadlines.