Deskripsi Pekerjaan
Are you a trend-driven marketer with a passion for influencer strategy? Aris Keep Going is looking for a dynamic KOL Specialist to join our growing team in Jakarta Utara. In this role, you will be the bridge between our brand and the most influential voices in the digital space, crafting campaigns that drive engagement and conversions.
We offer a clear and structured career development path, ensuring that your professional growth keeps pace with our company’s rapid expansion. You will have the opportunity to manage end-to-end influencer marketing initiatives, from talent outreach and negotiation to performance analysis and campaign optimization. If you thrive in a fast-paced environment and have a knack for spotting the next big digital trend, we want to hear from you.
Tanggung Jawab
- Develop and execute comprehensive KOL and influencer marketing strategies to increase brand awareness.
- Identify, contact, and vet potential influencers across various platforms (TikTok, Instagram, YouTube).
- Negotiate contracts, manage budgets, and ensure campaigns are delivered on time and within scope.
- Build and maintain long-term, mutually beneficial relationships with creators and agencies.
- Monitor and analyze campaign performance metrics (ROI, reach, engagement) to report on effectiveness.
- Coordinate with the creative team to develop high-quality content briefs for influencers.
- Stay up-to-date with current digital marketing trends, social media algorithm changes, and competitor activities.
Kualifikasi
- Bachelor’s degree in Marketing, Communication, Business, or a related field.
- Minimum 1-2 years of experience in influencer marketing, social media management, or digital marketing.
- Deep understanding of the influencer landscape in Indonesia, particularly on TikTok and Instagram.
- Strong negotiation and communication skills with the ability to represent the brand professionally.
- Analytical mindset with proficiency in tracking campaign performance using data tools.
- High creativity and the ability to brainstorm unique campaign ideas that resonate with target audiences.
- Proven ability to manage multiple projects simultaneously in a fast-paced environment.