Deskripsi Pekerjaan
Are you a social media enthusiast with a sharp eye for talent and a passion for building influential partnerships? Denka Pratama Indonesia is seeking a creative and data-driven KOL Specialist to join our dynamic marketing team in Jakarta Utara. In this role, you will be the bridge between our brand and the most impactful voices in the digital landscape.
As our KOL Specialist, you will spearhead end-to-end influencer marketing campaigns, from talent identification and contract negotiation to performance tracking and relationship management. We are looking for someone who understands the nuances of content creation, possesses excellent communication skills, and is eager to drive brand awareness through authentic collaborations. If you thrive in a fast-paced environment and are ready to elevate our brand presence across social platforms, we want to hear from you.
Tanggung Jawab
- Develop and execute comprehensive influencer marketing strategies aligned with brand objectives.
- Identify, vet, and recruit high-potential KOLs and influencers across various social media platforms (TikTok, Instagram, YouTube).
- Manage end-to-end campaign lifecycles, including communication, briefing, and content review.
- Negotiate terms, contracts, and deliverables to ensure optimal ROI for every partnership.
- Analyze campaign performance metrics and provide actionable insights for future optimization.
- Build and maintain strong, long-term relationships with influencers and talent agencies.
- Collaborate with internal creative and content teams to ensure brand consistency across all influencer activations.
Kualifikasi
- Bachelor’s degree in Marketing, Communications, Business, or a related field.
- Minimum 1-2 years of experience in influencer marketing or social media management.
- Deep understanding of current social media trends and the Indonesian influencer landscape.
- Strong analytical skills with the ability to interpret data and create comprehensive reports.
- Excellent verbal and written communication skills in both Indonesian and English.
- Demonstrated ability to multitask, manage tight deadlines, and work well within a team.
- Creative mindset with an eye for high-quality, engaging content.